Archive for August, 2007
Moto Research Says Focus on the Story, Receiver
View Comments Published by cory August 18th, 2007 in Motorola, Too Early.Taking a step away from designing just great products, Motorola posts an ethnographic research study that advises to focus on how to build a story uses devices and on the receiver and not just the sender. The full deck is here.
OK, so this study says to focus on social interaction, which is a few years [...]
Mic Ultra, Now That’s What We’re Running To
View Comments Published by cory August 9th, 2007 in Michelob Ultra, On Track, Print Ad.Yes, Michelob Ultra, I definitely don’t like the fluffy TV and print spots, but when you go sporting events, there’s nothing better than hitting Dewey Beach, DE in the summer at the Bottle & Cork. Check out this line up (and yes, I did just rip this right out of some sports mag)…
Let’s keep it [...]
Being tagged by NewMediaJim, I thought I’d go ahead and offer up the list…